Former socialist and now ultra new Labour MP for Darlington Alan Milburn has landed himself a sweet new job as salesman for junk food and sugar consuming international giant Pepsi.
Whilst no one in their right mind would normally want to follow the career of this sugary socialist, I am prepared to make an exception on this occasion to take a look at what Mr Milburn has said about sugar and junk food in the past.
Blair buddy Mr Milburn was Health Secretary before leaving government to spend more time with his family. In 2003 he warned, "Worldwide, mass-marketing of foods and drink high in calories, fat and sugar is replacing traditional diets rich in fruit and vegetables.
"I hope Ministers will take swift action to remove fast food, soft drink and confectionery machines from all schools."
In 2002, he told the Royal College of Obstetricians and Gynaecologists, in London: "Healthy eating could reduce by one-fifth deaths from cancer, stroke and heart disease."
Quite how all this sits alongside his new role as a sugary drink salesman is not clear but just for information, a 500 ml bottle of Pepsi contains 55g of sugar.
Perhaps a spoon full of sugar helps the consultancies go down!